Show Schedule
SOLARGARD BREAKFAST
8 AM
Show Registration Opens
TRAINING SESSIONS [MORNING]
9 – 12:10 PM
View Training Details Below
EXPO OUTLET [EARLY ACCESS]
9 AM – 10 AM
Blue Wristband Only
SESSION 1
9 – 10 AM : View Training Info
SESSION 2
10:05 – 11:05 AM : View Training Info
SESSION 3
11:10 – 12:10 PM : View Training Info
EXPO FLOOR
11 AM – 5 PM
MEMPHIS SCAVENGER HUNT
11 – 5 PM
KICKER LUNCH BUFFET
12 – 1 PM
SESSION 4
1:30 – 2:30 PM : View Training Info
SESSION 5
2:30 – 3:30 PM : View Training Info
EXPO OUTLET
4 PM – 5 PM
Wristband Required
FIRSTECH HAPPY HOUR
5 – 6 PM
GIVEAWAYS & PRIZES
5:30 – 6 PM
April 23
Springfield, MA
Join GoFast for Extensive Training & Educational Seminars, In-Person Industry Networking, Dealer Incentives, Catered Meals, & Cocktails.
Show Highlights
Extensive Training & Educational Seminars
- Entertainment
- Catered Meals & Cocktails
- Dealer Incentives;
- Sales
- Contests
- Giveaways
- Buy-Ins
- Special Purchases
- Demo Programs
- Displays
- P.O.P. Materials
MASSMUTUAL CENTER
DIRECTIONS & PARKING
DIRECTIONS
The Expo Hall is has easy access from I91. For Direction to the MassMutual Center website please: Click Here
PARKING
MGM Springfield Parking Garage
One MGM Way, Springfield, MA 01103
MASSMUTUAL CENTER
1277 Main Street
Springfield, MA 01103
APRIL 23, 2025
WEDNESDAY @ 9 – 6 PM
Training Session One
Held from 9 – 10 am in Meeting Rooms 1 & 5
Sony
Kris Bulla
Sony Product Training and Mobile ES and GS Speaker Listening Session
Sony Global Product Training Manager will give you reasons Sony products should be in your store and actively demonstrated to your customers, product assortment recommendations and strategy, technical bits to help you take advantage of Sony technology and features and demonstrate the Sony Mobile ES and Sony GS speakers.
FIRSTECH
Nick Frazier
Firstech Innovation 2025
Presenting the latest products and innovation from Drone Mobile, Momento Dash Camera and Compustar. We’ll be covering Drone XC, New Drone Fleet, Momento M8 Cameras and the new Advanced Data Controllers from ADS.
Training Session Two
Held from 10:05 – 11:05 am in Meeting Rooms 1 – 5
Sony
Kris Bulla
Sony Product Training and Mobile ES and GS Speaker Listening Session
Sony Global Product Training Manager will give you reasons Sony products should be in your store and actively demonstrated to your customers, product assortment recommendations and strategy, technical bits to help you take advantage of Sony technology and features and demonstrate the Sony Mobile ES and Sony GS speakers.
Kenwood
Kelvin Rivera
JVC, KENWOOD & Maestro: The Future of Radio Replacement
JVC, KENWOOD, and Maestro are teaming up to bring you a dynamic training session guaranteed to change the way we install radios in cars. With the launch of Direct Replacement and the Maestro APX series, upgrading factory systems has never been easier. These new solutions eliminate the need for bulky dash kits and complex wiring, making installations faster, cleaner, and more profitable.
In this session, you’ll get an exclusive look at how these products are reshaping the industry, improving vehicle integration, and creating new opportunities for dealers and installers. We’ll break down the technology, show real-world applications, and discuss how you can use these innovations to grow your business.
Don’t miss this opportunity to stay ahead of the curve and learn how these new solutions will impact the future of car audio. We’ll see you there!
Memphis
Ellis Mathis
New Year, New Gear – Get Trained on Memphis Audio’s 2025 Releases!
Gear up for Memphis Audio’s cutting-edge 2025 lineup! This training covers the latest MSeries speakers, featuring a convertible tweeter design (MSCKIT required), enhanced carbon fiber cones, upgraded external passive crossovers with MClip mounting, and premium rubber surrounds. Plus, dive into the all-new 60th Anniversary MOJO Pro subwoofers and amplifiers, boasting gold-plated accents, diamond-studded branding, and legendary power. Learn about the latest VIV subwoofers with FLEX™ technology, offering selectable impedance for ultimate customization. Don’t miss your chance to stay ahead with Memphis Audio’s groundbreaking 2025 innovations!replacement adapter ensures a seamless fit for General Motors, Toyota, and Mercedes vehicles—all backed by Memphis Audio’s 50+ years of innovation in high-performance sound.
Fortin
JP Raymond
Come and see what’s new and exciting at Fortin for 2025
Join us for Fortin Electronics’ 2025 Training, where we’ll introduce the all-new EVO-START phone app for advanced remote start control and the EVO-TRACK tracking system for real-time vehicle monitoring. Learn about the transition from traditional CAN to CAN FD, how it enhances speed and data efficiency, and Fortin’s new GM-specific solution for seamless integration. This session will equip you with the latest installation insights and technical expertise to stay ahead in vehicle electronics. Don’t miss out on mastering Fortin’s cutting-edge innovations for 2025!
Lucas Lighting
Josh White
Brand-New 2025 LED Training: Diagnose, Install & Sell Lucas Lighting Solutions
Join MECP Expert Level installer Josh White for training that applies to owners, salespeople and technicians. Josh will go over improvements to the series 5 bulbs, how to diagnose daytime running light circuits and the compatibility with our new bulbs. With information not being talked about by any other companies, please join Lucas Lighting to increase your expertise in the category!
Training Session Three
Held from 11:10 – 12:10 Pm in Meeting Rooms 1 – 5
Sony
Kris Bulla
Sony Product Training and Mobile ES and GS Speaker Listening Session
Sony Global Product Training Manager will give you reasons Sony products should be in your store and actively demonstrated to your customers, product assortment recommendations and strategy, technical bits to help you take advantage of Sony technology and features and demonstrate the Sony Mobile ES and Sony GS speakers.
JVC
Kelvin Rivera
JVC, KENWOOD & Maestro: The Future of Radio Replacement
JVC, KENWOOD, and Maestro are teaming up to bring you a dynamic training session guaranteed to change the way we install radios in cars. With the launch of Direct Replacement and the Maestro APX series, upgrading factory systems has never been easier. These new solutions eliminate the need for bulky dash kits and complex wiring, making installations faster, cleaner, and more profitable.
In this session, you’ll get an exclusive look at how these products are reshaping the industry, improving vehicle integration, and creating new opportunities for dealers and installers. We’ll break down the technology, show real-world applications, and discuss how you can use these innovations to grow your business.
Don’t miss this opportunity to stay ahead of the curve and learn how these new solutions will impact the future of car audio. We’ll see you there!
Limitless Lithium
Robert Ballard
Revolutionizing Energy: The Safest & Most Profitable Lithium Battery Yet
Robert will be presenting a “Batteries 101” informative PowerPoint presentation. This will help educate the dealers on all things Sodium-ion & Lithium. Robert will explain how Limitless’s latest technology has the safest, most advanced and most profitable battery lineup to ever hit the market!
Social Media Doctors
Kaitlyn Young
Elevate Your Social Media Strategy – How 12-Volt Businesses Can Attract & Convert More Customers
The 12-volt industry is more competitive than ever—so how do you make sure your shop, brand, or products stand out online and attract real customers?
In this session, we’re cutting through the noise to give you a clear, actionable social media strategy designed specifically for the 12-volt industry. Whether you’re an installer, shop owner, or sales rep, this session will help you turn your social media presence into a lead-generating machine.
You’ll learn:
- How to attract and convert the RIGHT customers, not just get more likes
- The content strategies top 12-volt brands use to increase engagement and sales
- How to position your shop or brand as the go-to authority in your market
- The biggest mistakes most 12-volt businesses make on social media—and how to fix them
By the end of this session, you’ll know exactly how to use social media to drive sales, increase foot traffic, and build a loyal customer base—without wasting time on content that doesn’t convert.
Who Should Attend:
12-volt shop owners, installers, manufacturers, distributors, and sales reps looking to grow their brand, attract more customers, and drive sales through social media.
Key Takeaways:
- Master social media strategies built for the 12-volt industry—no fluff, just results.
- Learn how to showcase your products, services, and expertise in a way that drives conversions.
- Avoid the most common social media pitfalls that are keeping you invisible online.
- Discover the easiest ways to boost engagement and bring customers into your shop.
If you’re tired of social media being an afterthought and ready to make it a true business growth tool, this session is for you.
Rockford Fosgate
Greg Schlagel
Unlock the Power of Sound: 2025 Rockford Fosgate Sales & Technical Training
Join us for an exclusive look at the all-new 2025 Rockford Fosgate lineup! This training is designed for sales professionals and technicians who want to stay ahead in car audio. Discover the latest innovations, including advanced amplifiers, speakers, subwoofers, and complete sound systems—all engineered for unmatched performance. Learn how Rockford’s patented Punch EQ and Constant Power technologies deliver superior sound quality while simplifying sales and installation. Don’t miss this chance to elevate your expertise and offer customers the ultimate audio upgrade.
Training Session Four
Held from 1:40 – 2:40 Pm in Meeting Rooms 1 – 5
Sony
Kris Bulla
Sony Product Training and Mobile ES and GS Speaker Listening Session
Sony Global Product Training Manager will give you reasons Sony products should be in your store and actively demonstrated to your customers, product assortment recommendations and strategy, technical bits to help you take advantage of Sony technology and features and demonstrate the Sony Mobile ES and Sony GS speakers.
ADS (Maestro)
Matt Yerger
Do More with iDatalink Maestro: Learn About our Newest Radio and Amplifier Replacement Solutions
See the revolutionary iDatalink Maestro APX system firsthand and discover how you can install a radio in more cars than ever before. Find out how to simplify amplifier replacement and addition with the new iDatalink Maestro AR2 and A2B. And get a sneak peek at our upcoming factory microphone replacement interface that’ll be sure to speed up your installs.
Alpine
Dan Greenwood
Experience the new features of OPTIM2.0 and the new “Tesla Vin Decoder” to add audio and stand alone bass upgrades to Tesla!
OPTIM – Do you want to offer every customer the benefit of better sound? With OPTIM’s easy to use interface and 2 minute Auto Tune process you can impress any customer all in a $799.99 8 Channel DSP amp solution or $399.95 head unit add on.
Tesla – Discover what new applications Alpine provides for you to improve Tesla owners sound experience in Model Y and Model 3 vehicles. New Bass Plug and Play packages options along with the “Tesla Vin Decoder” to tell you exactly what harness you need for plug and play simplicity.
VOXX-DEI
Austin During
Selling Safety & Piece of Mind
Learn how to expand your business into the profitable categories of ADAS and Vehicle Entertainment.
DIAMOND AUDIO
Kevin Siegel
Exclusive Diamond Audio & Cerwin Vega 2025 Training – Elevate Your Sound Game!
Join us for an exclusive Diamond Audio & Cerwin Vega training covering the latest 2025 product lineup! Learn about the new 2024+ Harley Cut-in Lid Kits, MSNEO full-range coaxial speakers, and the HXMF4 Black Series for motorcycle audio, as well as the latest DMD and DES full-range speakers and subwoofers for automotive applications. Plus, get a sneak peek at our upcoming high-power DSP amplifiers arriving later this year. Don’t miss this chance to stay ahead with cutting-edge audio technology—register now!
Training Session Five
Held from 2:50 – 3:50 Pm in Meeting Rooms 1, 4 & 5
Sony
Kris Bulla
Sony Product Training and Mobile ES and GS Speaker Listening Session
Sony Global Product Training Manager will give you reasons Sony products should be in your store and actively demonstrated to your customers, product assortment recommendations and strategy, technical bits to help you take advantage of Sony technology and features and demonstrate the Sony Mobile ES and Sony GS speakers.
Cicada
Marty Deane
Cicada Audio Training Session: Mastering Motorcycle Audio with Marty Deane
Rev up your motorcycle audio knowledge with expert Marty Deane in this in-depth training session designed for audio enthusiasts and professionals alike. Marty will take you on a deep dive into the unique world of motorcycle audio, breaking down the key differences between bike and car audio systems.
You’ll gain valuable insights on:
- System Design Essentials – How to build an efficient and high-performing motorcycle audio system
- Charging System Limitations – Understanding power demands and how to work within electrical constraints
- Motorcycle vs. Car Audio – The critical differences that make motorcycle audio a unique challenge
Whether you’re a seasoned installer or just getting started, this session will provide real-world knowledge and practical techniques to take your motorcycle audio expertise to the next level. Don’t miss out – gear up for an electrifying learning experience with Cicada Audio!
FIRSTECH
Nick Frazier
Firstech Innovation 2025
Presenting the latest products and innovation from Drone Mobile, Momento Dash Camera and Compustar. We’ll be covering Drone XC, New Drone Fleet, Momento M8 Cameras and the new Advanced Data Controllers from ADS.
Register Now
April 23, 2025 | Springfield, MA
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